The major conversion factor for an email is the subject line. It’s the first thing that catches you visitor’s eyes. The best tactic an email marketer can employ is to use A/B testing on subject lines. Subject lines dictate the number of clicks and are important since they are designed to engage your perfect customer. […]
Tag Archives: email marketing
When one runs an ad and get a subscriber. That subscription rate will vary with the graphic and ad content. With one’s email list, the big metrics are the open rate and the click through rate. Open Rates If you mean response rate to mean open rates, if that visitor doesn’t click there’s little meaning […]