Why is it that backlinks are so important in SEO?

Backlinks are digital fingers that point to your site. The more quality backlinks, the better. Google is a machine that uses search engine algorithms that analyze backlink authority.

There are basically two ways of doing this task. Either do it yourself or outsource it.

When outsourcing, beware of private blog networks or PBN’s. PBN’s are considered grey hat. Your site could get deindexed or get a manual penalty for unnatural inbound links.

Nevertheless, having a professional PBN service that controls the nature of all the anchor links pointing to your site is powerful stuff. You or the service that you outsourced this task to can always remove the links if you get penalized. 

Using PBN’s gains you leveraged authority, credibility and trust from professionals who are trained in gaming Google and will have saved a ton your time were you to do it yourself.

Content Driven SEO: Content driven SEO strategies will stand the test of time.

Should you invest in creating link worthy content and get real backlinks from promoting your content through credible outreach sources you’ll be rewarded.

Publishing guest posts and creating content that people want to link to is considered the best white hat way to go for the long haul.

I can tell you from experience, conversion rates are higher from on-site clicks than from conversions taken place from ads placed with ad platforms.

• SEO are digital fingers that lend authority, credibility and trust according to the algorithm within a search engine.
• Content driven quality SEO strategies will stand the test of time and incorporating good SEO on every page or a website insures better conversions.

There are 2 basics methods of SEO. On-page and off-page. On-page is fundamental for conversions. Off-page is fundamental for getting traffic.

• On-page SEO focus is on keywords within title as well as secondary keywords, quality long content, image name and alt text, attractive site layout,  alluring graphics and call to action and carried through into verticals’ structure as well, site speed aiming at 2 second load time, no broken links, etc.
• Off-page SEO are all the efforts taken to improve keyword positions in the search engine ranking. To get top page rankings for keywords could require many high-quality incoming links. Content driven SEO strategies will stand the test of time.